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WHAT SHAPES OUR EVOLUTION

Why We Exist

We are obsessed with pop culture and its power to shape society and transform lives.

What Moves Us

So we live for providing audiences endless ways to experience and attach to their favorite brands.

How We Commit

We protect those brands like our own.

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We Command New Tricks

We are brand monetizers who command a vast portfolio of tools to complement, protect, and extend your properties. While our specialty is traditional licensing programs, we are known for our non-traditional deals that consistently break new ground by unlocking sustainable revenue and enhancing brand equity.

We See Around The Corner

Powered by proprietary technology, insight to emerging market trends, and generations of success in our space, we have a great sense of what’s next. Season after season, we launch exciting new product applications and experiences worldwide so your property remains consistent, top-of-mind, and beloved through its entire lifecycle.

We Generate Opportunity

With deep category expertise, we use an assortment of monetization tools including mobile, direct-to-consumer, and retail; immersive experiences, pop-ups, and live events; brand reboots across all key B2C and B2B touchpoints; content partnerships and brand collaborations; new entertainment platform opportunities from streaming to short form, games to apps, Broadway to the big screen.

We Keep You On Brand And Informed

We create bespoke strategies for each brand by balancing the long-term objectives of our clients with the always evolving demands of the audience. Our award-winning backend operation enables the seamless implementation of those strategies, ensuring contract compliance with accuracy and transparency.

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CASE STUDIES

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SELL SHEETS

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LOCATIONS

Calabasas, CA

Cape Town, South Africa

Melbourne, Australia
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